Quiz

  1. 1
    Beginner

    Why would you write a sales letter to a segmented list of subscribers?

  2. 2
    Beginner

    What type of formatting should be used for an apology or a letter containing “bad news?”

  3. 3
    Beginner

    On the “path to improve prospects—and profits” which of the following are “P” words are necessary for crafting a strong sales letter?