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What are the main purposes of a Facebook page for a business?
Share positive media, awards and everything there is to know about what’s great about the company.
Share business news; advertise; connect with customers.
Delve into the biographies of every staff member.
What tone should be used when writing business posts on Facebook?
Always use a business tone.
Use a conversational, casual tone but maintain business-communication decorum.
Use youthful, trendy language.
Is it generally a good practice to ask questions in Facebook posts?
Yes. The more questions you ask every day, the better.
No. Try not to put your audience on the spot.
Yes. It’s important to try to engage a Facebook audience.