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What are the main purposes of a Facebook page for a business?
Share business news; advertise; connect with customers.
Share positive media, awards and everything there is to know about what’s great about the company.
Delve into the biographies of every staff member.
What tone should be used when writing business posts on Facebook?
Use youthful, trendy language.
Always use a business tone.
Use a conversational, casual tone but maintain business-communication decorum.
Is it generally a good practice to ask questions in Facebook posts?
No. Try not to put your audience on the spot.
Yes. The more questions you ask every day, the better.
Yes. It’s important to try to engage a Facebook audience.
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