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Quiz
1
Beginner
Why is it necessary to research your industry extensively before writing a press release?
Because with research you can learn from successful competitors and find out the preferences of publishers in your field, thus increasing your chances of getting published.
Because you can learn what competitors have already done and build on it to ensure that your company stands out from the others.
Because each industry is different and has specific requirements, you need to learn them to establish yourself as a leader in your field.
Don’t know
2
Beginner
When should you do a keyword research to identify the buzz words in your industry?
Before starting to write your press release.
After having written your press release.
While writing your press release.
Don’t know
3
Beginner
Explain how the above quote relates to the importance of appealing to the target audience of a press release.
In order for a press release to appeal to the target audience, the person who writes it needs to specify how the audience will benefit from the product.
In order for a press release to appeal to the target audience, the person who writes it needs to choose a product that is relevant to them.
In order for a press release to appeal to the target audience, the person who writes it needs to know whom the product was created for.
Don’t know
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