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What is something that separates a great speaker from a mediocre speaker?
Their bank balance.
Great speakers use relevant stories to illustrate their points, which makes their speech memorable. Mediocre speakers do not.
Great speakers maintain eye contact. Mediocre speakers tell irrelevant stories.
What kind of stories should you use in your speech?
Real stories that are relevant to your message, such as personal experiences you have had with clients, customers or colleagues.
Stories from experiences you have had with clients, customers or colleagues.
Generic stories with improbable situations you saw on TV.
What if you don’t have time to include stories because you have too much data to cover?
If you have too much data to cover, your audience will not be able to absorb it all. Try to reduce it to your main points and illustrate these points with stories.
Don’t tell stories, just do a data dump.
Skip over some of the data in your presentation.
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