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How to Write Content They Won’t Forget

How to Write Content They Won’t Forget

Total video time: 18m
Award-winning instructor: Sam Bennett
View pricing 14-day money-back guarantee
Beginner No prior experience needed
Bite-sized content Learn at your own pace
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What you’ll learn

Identify essential storytelling elements such as curiosity, rule of 3s, and three-act structure.
Discover and develop your unique voice as a writer.
Use humor, pace, and word choice effectively.
Apply techniques that enhance the memorability of your content.
Evaluate the power of "because," rhyming, and jokes in writing.
Avoid common pitfalls like using ineffective acronyms.

Skills you’ll gain

Marketing Content marketing Storytelling Creativity Communication strategy

Want your content to leave a lasting impression? In this course, Sam Bennett reveals the key elements to make your writing memorable. Dive into essential storytelling techniques, learn to find and hone your unique voice, and uncover secrets to ensure your content sticks with your audience. With practical tips and expert insights, you'll be equipped to create content that truly resonates. After completing this course, you'll be ready to captivate and engage readers with your compelling writing.

  • 1
    Making your content more memorable With all of the content that people are consuming every day, it's important to be able to write content that is memorable. 1m
  • 1
    Differentiating good vs great content Understanding the difference between good and great content is the key to making your work stand out in a crowded digital landscape. 2m
  • 2
    Unpacking audience psychology Grasping the psychological factors that influence your audience is essential for creating content that resonates on a deeper level and drives engagement. 1m
  • 1
    Organizing your ideas for maximum impact Organizing your ideas effectively is vital because it ensures your message is delivered clearly and powerfully, increasing the chances that your audience will remember and act on it. 2m
  • 2
    Creating urgency and relevance in your content Instilling a sense of urgency and relevance in your content is important because it compels your audience to take immediate action and see your message as important and timely. 2m
  • 3
    Crafting emotionally resonant content Creating emotionally resonant content is crucial because it connects with your audience on a personal level, making your message more memorable and impactful. 1m
  • 1
    Boosting content engagement and interactivity Enhancing engagement and interactivity in your content is essential because it encourages deeper audience involvement and increases the likelihood of your content being remembered and shared. 1m
  • 2
    Personalizing content experiences Personalizing content experiences is important because tailored content resonates more with individuals, making them feel understood and valued. 3m
  • 1
    Creating compelling content Thank you for watching this course! 1m

Certificate

Certificate of Completion

Awarded upon successful completion of the course.

Certificate sample

Instructor

Sam Bennett

Sam is a keynote speaker, a specialist in creativity and productivity, and the author of the bestselling book Get It Done: From Procrastination to Creative Genius in 15 Minutes a Day, which Seth Godin called “an instant classic, essential reading.”

Sam is also the author of Start Right Where You Are: How Little Changes Can Make a Big Difference for Overwhelmed Procrastinators, Frustrated Overachievers, and Recovering Perfectionists. Her latest book is The 15-Minute Method: The Surprisingly Simple Art of Getting It Done.

Author & Keynote Speaker Sam Bennett

Sam Bennett

Author & Keynote Speaker

Accreditations

Link to awards

How GoSkills helped Chris

I got the promotion largely because of the skills I could develop, thanks to the GoSkills courses I took. I set aside at least 30 minutes daily to invest in myself and my professional growth. Seeing how much this has helped me become a more efficient employee is a big motivation.

Chris Sanchez GoSkills learner
Chris Sanchez, GoSkills learner