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Quiz
1
Beginner
You need to write a press release: when should you identify your target audience?
While writing the press release.
After writing the press release.
Before starting to write the press release.
Don’t know
2
Beginner
How can you identify your target audience?
Identifying your target audience is easy: just look at your old customers.
You don’t need to identify a target audience.
To identify your target audience, you need to ask yourself a number of questions, such as ‘who is interested in my news?’ and ‘who wants/needs my product?’
Don’t know
3
Beginner
Your target audience can be broadly divided into two categories, what are they?
Insiders and outsiders.
Media representatives and the general public.
Existing customers and new customers.
Don’t know
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