Graphic Design 101: How to Master Visual Communication
Graphic Design 101: How to Master Visual Communication
What you’ll learn
Skills you’ll gain
A strong visual graphic needs to successfully deliver the intended message. In this course, design expert LaDale Whaley teaches you how to apply the principles and elements of graphic design to establish a solid visual foundation. LaDale starts by explaining the importance of principles and elements, and the hows and whys of using them in your design. She then walks you through each principle, element, and how to establish a visual hierarchy to create a dynamic design. Finally, LaDale shares her thoughts on bringing them together to create a successful design. After this course, you’ll be able to identify and apply the principles and elements to create a stunning visual design.
Syllabus
Download syllabus-
1
Setting the foundation for your design Effective application of the principles helps deliver the message. 5m
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2
The C.R.A.P. principle Good Design is built on the four principles of design. After this lesson, you'll be able to identify the four critical foundational design principles. 5m
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3
Make a difference with contrast The correct application of the principle of making a difference with contrast is essential to design. 5m
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4
Create interest with repetition There are many ways to apply the principle of creating interest with repetition. 8m
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5
Guide the eye with alignment The appropriate placement of your design elements are imperative to the structure of the design. 3m
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6
Create white space with proximity Too much can be chaotic. 4m
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1
Importance of the elements of design Effective application of the elements helps deliver the message. After this lesson, you'll identify the elements to enhance the message. 3m
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2
Connect the dots with lines Lines are essential to a design. After this lesson, you'll be able to use lines to communicate delicacy or force. 3m
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3
Add interest with shapes Shapes can enhance the design. After this lesson, you'll be able to apply shapes to improve the message and mood of your design. 3m
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4
Implied or realistic textures Textures evoke a sensation of touch. After this lesson, you'll be able to attract your viewer's focus to convey a specific message. 4m
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5
Create harmony with balance Balance is a critical part of the design. After this lesson, you'll be able to create stability in your design. 3m
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6
The importance of space Evoke the viewer's imagination with space. After this lesson, you'll be able to demonstrate the effective use of space with visual hierarchy. 2m
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7
Understanding the visual hierarchy Effective application of a visual hierarchy is essential to the delivery of your message. 3m
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1
The role of color Using color effectively is critical to the success of a design. 4m
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2
Color basics Knowing how to use color correctly will impact your designs. 10m
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3
Using the color wheel Graphic designers use the color wheel to develop color harmony throughout their designs. 3m
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4
The meaning of color Color must have a purpose in the design. After this lesson, you'll be able to determine the effective use of color to support the message. 4m
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5
Establishing emotional connections Color evokes emotion. After this lesson, you'll be able to establish an emotional connection with the audience through the use of color. 4m
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6
Saving a color scheme Mixing color is a designers superpower. After this lesson, you'll be able to create your own color schemes with Adobe Color. 5m
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1
Typography basics Typography is the key to the audience understanding the message. 4m
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2
Exploring letter anatomy The key to selecting a font is understanding the anatomy of a letter. After this lesson, you will be able to identify the anatomy of a letter. 3m
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3
Selecting the right font Fonts are an essential part of the message. After this lesson, you will be able to select the perfect fonts for your next design. 3m
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4
Following typography rules There’s more to it than selecting the correct font. 4m
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1
Create a winning design Thank you for watching this course! 2m
Certificate
Certificate of Completion
Awarded upon successful completion of the course.
Instructor
LaDale Whaley
LaDale is the CEO of Whaley Media Enterprise, LLC, a creative agency offering graphic and instructional design services, as well as coaching for course creators, businesses, and corporations. With over 25 years in the graphic and instructional design industry, LaDale has created dynamic learning experiences and environments from concept to deployment. She also has 15 years of experience in the education sector. Her professional strengths include designing, developing, implementing, and delivering instructional and training materials and programs across various learning environments. LaDale embraces the opportunity to develop engaging learning environments and providing creative coaching.
LaDale Whaley
Instructional Designer and Graphic Designer
Accreditations
Link to awards
How GoSkills helped Chris
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