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About this lesson

Specify your criterion weighting method and preferred terminology for this decision.

Exercise files

There are no related exercise files for this lesson.

Quick reference

Configuration

Specify your criterion weighting method and preferred terminology for this decision.

When to use

This should be the first step of your decision. If you configure the software after already having started your decision, you may lose some data.

Instructions

To configure the software, click "configuration" in the menu on the left-hand side.

PAPRIKA trade-offs

  • This is the recommended method for determining the preference values of your criteria, and therefore selected by default.
  • This method works by having you choose between a series of two hypothetical alternatives, each defined on only two criteria. Each choice requires you to make a trade-off, thereby establishing your relative preferences.

Criterion sorting

  • Useful if you have 10 or more criteria, where regular PAPRIKA trade-offs would take too long; and if just the presence or absence of a criterion makes sense for your alternatives
  • This method works by having you answer a series of questions where you choose which of two criteria is more important to you
  • Not as accurate as PAPRIKA trade-offs

Direct rating

  • Recommended only if you have preference values already determined by decision-making software; otherwise, you will get inaccurate results
  • This method works by having you manually enter your preference values for each criterion and its levels.

Hints & tips

  • The terminology and title of your decision can be changed at any time on the configuration page
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  • 00:05 After you've created a new decision,
  • 00:07 you'll see an overview of what the decision-making process looks like.
  • 00:12 Specifying criteria, adding alternatives,
  • 00:15 making trade-offs and analyzing your results.
  • 00:21 Before adding any of these, it would be good to configure your software to do
  • 00:25 exactly what you want it to do.
  • 00:28 In the menu on the left, click configuration.
  • 00:33 Here, you can change the title of your decision and select the method that you
  • 00:37 want to use to determine the preference values of your criteria.
  • 00:43 Paprika trade-offs is the recommended method and selected by default.
  • 00:48 This methodology is the secret spice to 1000minds decision-making, and
  • 00:52 it will give you the best results.
  • 00:55 It works by having you choose between a series of two hypothetical alternatives
  • 01:01 that are defined on only two criteria, and each choice involves a trade-off.
  • 01:08 For example, would you prefer a job that pays you $100,000 a year, but you
  • 01:13 hate the work or would you prefer to be paid minimum wage but you love your job?
  • 01:19 The trade-offs you make are used to determine the preference values for
  • 01:24 your criteria.
  • 01:26 In this case, how much more do you care about being able to enjoy your work than
  • 01:30 you care about your salary?
  • 01:34 Paprika trade-offs is the method that will give you the most accurate results,
  • 01:38 if your goal is to make a decision, or come up with a decision-making framework.
  • 01:46 Criterion sorting can be useful if you have ten or more criteria.
  • 01:51 Here's the trade-offs will only ask you to choose between one criterion or
  • 01:55 another, rather than pairs of two criteria with varying levels.
  • 02:00 Which is what paprika tradeoffs does.
  • 02:03 For example, would you prefer your apartment to have a balcony?
  • 02:07 Or do you prefer to have a view?
  • 02:09 You won't be able to analyze your alternatives as accurately since
  • 02:13 the questions only asked about the presence or absence of each criterion,
  • 02:18 rather than the degree to which your alternatives perform on each criterion.
  • 02:23 But on the upside this method will save you time and effort,
  • 02:27 if just the presence or absence of a criterion makes sense for your alternatives.
  • 02:34 If you've already determined the weights of the levels in each criterion using
  • 02:38 another method or if you'd like to enter some weights based on gut feel,
  • 02:42 you can enter those weights directly using the direct rating method.
  • 02:47 And then use 1000minds to analyze your alternatives more in depth.
  • 02:52 But this is not recommended if you don't already have preference values determined
  • 02:57 through some sort of decision-making software
  • 03:00 because that will lead to inaccurate results.
  • 03:04 Next, you can specify the terminology that you want to use in your decision.
  • 03:10 If you're familiar with multi-criteria decision-making or conjoint analysis,
  • 03:15 you can choose either of those options to use the terminology familiar to that
  • 03:20 field, otherwise you can choose any custom terms that makes sense to you.
  • 03:27 Of course, if you ever want to change any of the terms, you can do so
  • 03:31 at any time later in the process.
  • 03:35 Now that you have the software configured to your liking,
  • 03:38 it's time to embark on your decision-making adventure.

Lesson notes are only available for subscribers.

Projects, Decisions, and Surveys
06m:15s
Criteria
05m:26s
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