A Marketer’s Guide to Cross-Departmental Collaboration
A Marketer’s Guide to Cross-Departmental Collaboration
What you’ll learn
Skills you’ll gain
Cross-departmental collaboration is a crucial skill for all marketing professionals. In this short course, you’ll be introduced to email marketing expert Kestrel Lemen. Kestrel will share common challenges that can arise in a collaborative environment, the importance of communication, and how to accomplish shared goals. After taking this course, you’ll be equipped with the tools to run effective cross-departmental collaboration within your marketing team and beyond.
Syllabus
Download syllabus-
1
Working cross departmentally How do you accomplish bigger tasks at your workplace? 1m
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1
Demystifying the marketing department Some teams may not know what the significance of the marketing department is in your organization. 1m
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2
Adapting communication styles Do you want to kick off your next collaboration with success? 1m
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1
Avoiding miscommunication Miscommunication is a common workplace challenge. After this lesson, you'll be able to implement 3 tips to reduce the chance of a miscommunication. 1m
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2
Building trust Simple gestures in the workplace can go a long way. 1m
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3
Leveraging and maintaining Relationships need time, attention, and nurturing. 1m
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1
Accomplish shared goals Creating relationships are the foundation of all collaborations. 1m
Certificate
Certificate of Completion
Awarded upon successful completion of the course.
Instructor
Kestrel Lemen
Kestrel has over 10 years of experience working in email and digital marketing with hundreds of brands internationally. She’s worked with brands of all sizes, including enterprise brands, SMBs, start-ups, and mom and pop shops. As a leader, she’s helped develop email marketing skills in her employees. As a strategist, she’s helped brands realize their full potential. She’s a celebrated speaker who is passionate about democratizing complicated subjects to make them easy to understand. Ultimately, she loves driving success through the email marketing channel.
Kestrel Lemen
Email and Digital Marketing Strategist
Accreditations
Link to awards
How GoSkills helped Chris
I got the promotion largely because of the skills I could develop, thanks to the GoSkills courses I took. I set aside at least 30 minutes daily to invest in myself and my professional growth. Seeing how much this has helped me become a more efficient employee is a big motivation.
